Reopening PRS Factory Tours!

From the dawn of time we came; moving silently down through the centuries, buying many secret guitars, struggling to reach the time of the Gathering; when the few who remain will battle to the last. No one has ever known we were among you. The Experience takes place at the factory and is a 3 day love fest for all things PRS. There is food, concerts, classes and best of all dealers to feed out addiction. It used to be free if you knew the secret hand shake.
So the tours are available to book now, starting in late July (just one date so far, 23 July, two tour times), and the site says the bookings will be released on a six-month rolling schedule.

I surmise that PRS is going to test this out for 6 or 8 months, and consider whether they want to return to Experience PRS in 2025 for their 40th anniversary. That would be quite a big deal, IMHO.

Fine by me, gives us an extra year to save up for the guitars my wife and I will undoubtedly buy...