My 2¢.
For those who are looking for a wide variety of solutions, the Kemper provides this. The ease of use may be what differentiates between a simple plug/play device and a modeling amp.
Caveat: A modeling amp/FRFR owner needs to be able to tolerate the variety of choices and be able to tweak to what his ears prefer. Contrast this to a simple plug/play device that with only minor adjustments sounds awesome out of the carton.
Because with advancements in ease of use, I chose the modeling amp/FRFR thing about 6 months ago. Granted, not a Kemper, but one that has sufficient variety tied in with ease of use and intuitive adjustments. Once you get the hang of adjusting parameters, you kind of become satisfied with what you have, and only dive deeper if you're wishing to expand beyond what is necessary for any given rig, setlist, or gig.
I used to own only 1 amp for both practice and gigging, and that was enough than the 2 or 3 amps I used to own before. My apartment music room area is small enough that I don't require excessive volume or "pushed air" to hear what's played. And since I mostly just practice guitar rather than gig more often, the modeling amp is enough.
If you do your research and look, you will find a wide variety of products with a range of ease of use features. That suffices for the average joe. And with this, a wide range of opinions from folks for and against said products touting their benefits and shortcomings.
There is no right or wrong when it comes to subjective opinion, just that those who force opinions (intelligent or not-so-smart) upon others are the ones who are more often subject to criticism themselves.
FTR, I usually avoid "what's better" discussions because it incites controversy and conflict, and videos of the types knowingly stir up trouble among a normally peaceful group of people, because it divides them instead of unites them.
Excuse me while I extract my foot from my mouth and the fettuccine that was made for it today...