I agree that the 2018 line-up as presented is not earthshattering. However, I seem to recall that the basic switch over from year to year is rarely about a bunch of new exciting models, more like an evolution of stuff, like the SE-7 to SVN, the availability of the Chris Robertson and the 24-08 in the SE and Core lines respectively, and color changes. And dropping of certain models, often to much surprise. The really flash new models would then tend to be separate announcements made over the course of the next couple of months, including NAMM, to help spread the PR events and get more overall interest. e.g.: IMHO the most exciting models released by PRS last year were the RL Vela and CE. Those were announced in March last year. So out-of-cycle stuff, which may be more likely to be limited runs I guess, might be where to expect exciting new things.